Als 'Peter'
en 'Steve'
uniek zijn in uw tabel, is dit voldoende:
UPDATE TableX
SET ord = ( SELECT MIN(ord) + MAX(ord)
FROM TableX
WHERE name IN ('Peter', 'Steve')
) - ord
WHERE name IN ('Peter', 'Steve')
of (verbeterd door @Erwin):
UPDATE TableX
SET ord = ( SELECT SUM(ord)
FROM TableX
WHERE name IN ('Peter', 'Steve')
) - ord
WHERE name IN ('Peter', 'Steve')